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For the September subject of GQ, I wrote in regards to the raging debate within the watch world between teeny-tiny watches and their outsized counterparts. The tug-of-war has decidedly gone towards teensy items over the previous few years, though a loud contingent refuses to cage their epic 45-mm wristwear. However these beasts took one other important hit this weekend on the Annual Academy Museum Gala the place Paul Mescal and Dwyane Wade confirmed up with some revealing weaponry of selection. Wade wore the Tiffany & Co. Eternity watch, a 28-mm girls watch smaller than a half-dollar coin, and October’s GQ cowl star Mescal selected the diminutive watch of 2024, the bite-sized model of the Cartier Tank.

Whereas watches have been trending smaller, with some adventurous dressers like Timothée Chamalet and Unhealthy Bunny sporting girls’ watches, it’s now totally breaking into the mainstream. Let’s clarify this in Pokémon phrases, as a result of that’s what we’re all acquainted with, proper? You gave your pattern a Paul Mescal Stone. What? Your pattern is evolving! Congratulations, it’s now the mainstream aesthetic!

Paul Mescal arrives for the 4th Annual Academy Museum Gala at the Academy Museum of Motion Pictures

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Taylor Hill

Mescal’s tiny Tank was one in every of the dialog items at this yr’s Watches & Wonders, the trade’s greatest tradeshow. The shrunken Tank replicates its bigger counterpart in each manner—offering all the iconic Cartier particulars in smaller packaging. A lot smaller: the TTT (teeny-tiny Tank) measures in at an lovable 24 by 16.5 mm.

The TTT was Cartier’s follow-up to 2023’s smash-hit Bagnoire Bangle, a product the Parisian jeweler nonetheless can’t hold in inventory. I carry the Bangle up as a result of it demonstrates how rapidly developments can transfer. Whereas many male collectors acknowledged the fantastic thing about the Bangle upon its launch, few dared to really put on it. Even those that did, just like the tremendous fashionable Mark Cho, wore it as a bracelet and hid it below swimsuit sleeves. Now, only a yr later, celebrities are proudly carrying equally small watches on the purple carpet.

And it’s not simply Mescal driving the delightfully small ripples of the tiny watch pattern. Wade confirmed as much as the identical occasion with an equally pint-sized piece. Wade takes his wristwear significantly—a lot in order that his stylist Jason Bolden informed me he hems his shopper’s swimsuit sleeves a contact shorter to set the stage for his watches. That makes Wade’s vogue assertion final night time ring that a lot louder.

Dwyane Wade attends the 2024 Academy Museum Gala at Academy Museum of Motion Pictures

Taylor Hill

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Taylor Hill

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