Celine’s summer time 2024 marketing campaign, “Delusional Daydream,” contrasts the stark backdrop of Palm Springs, California, with the smooth confines of a studio. Photographed by Hedi Slimane, Celine’s inventive, creative, and picture director, the commercial resonates together with his signature cool.
Celine Summer time 2024 Marketing campaign
Slimane’s photographs current fashions Idries and Fisher because the epitome of youthful rise up. Hairstylist Esther Langham faucets into the spirit of the seventies hairstyles, perfecting Idries’ magnificent afro and Fisher’s retro shag haircut, including layers of nostalgia to the season.
The marketing campaign artfully combines a retro skater aesthetic with up to date type. Fisher navigates the sun-drenched streets and desert landscapes in distressed, flared denim, embodying a carefree essence.
In stark distinction, Idries brings a elegant edge to the studio, wearing smooth leather-based and detailed shirts. This juxtaposition highlights the summer time assortment’s versatility, seamlessly mixing the wild, untamed outside with the refined, minimalist aesthetic of an indoor setting.
Celine’s appears are additional elevated by putting equipment, together with assertion necklaces and outsized aviator sun shades, including an edge to the nostalgic silhouettes.
Slimane’s imaginative and prescient for Celine’s summer time 2024 assortment is a nod to the previous and an announcement for the current. The fashions’ carefree attitudes and the setting create a compelling narrative of youthful freedom and magnificence on the intersection of traditional cool and up to date style.
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